MIA, short for Made in Africa, is a chocolate company that creates ethically sourced and locally manufactured chocolate in Madagascar.
MIA launched it's 'One for Change' with MfM in 2018 in which they committed to reinvesting 1% of their profits back into community-based projects that help tackle poverty in Madagascar. To complement ths vital social work, MIA has now launched their MIA Green programme, which commits to off-setting carbon from chocolate shipments, by investing in Money for Madagascar's reforestation programme. MfM has ambitions to plant 200,000 trees to help restore Madagascar's unique Andasibe-Mantadia rainforest and is delighted to have MIA on board to help us achieve this goal.
MfM and MIA are committed to integrating the local people into their schemes, so the planted trees can flourish along with the people. The Green Program partnership has been featured in the March edition of Kennedy’s Confection – The UK’s oldest chocolate confectionery magazine!
The full feature can be found in the March edition of Kennedy's Confection, with more information on the scheme and goals.